When success outruns infrastructure · Proposed air date:
An investigation into an online retailer’s shipping complaints leads Dr. Dave to a broader business lesson: advertising can create rapid success before a company has the service and fulfillment systems needed to handle the new demand.
This excerpt runs from 1:38.562 to 3:04.094 within its preserved source recording.
Proposed recording date: 2005-03-19. The exact broadcast date may differ.
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